In an ideal world, your wedding day should be exactly the way that you want it, and your invitations should be no exception. Thankfully, this is one of the few areas of planning a wedding that can be completely within your control without any increase in price.
Author: Tony Hunt
Tony Hunt is a seasoned Print Industry Expert with over three decades of experience in the trade. He has been instrumental in helping clients expand their product ranges, secure more business, and ultimately increase their profitability. Tony's approach is characterised by enthusiasm and passion, balanced with a realistic and tactical mindset. His expertise is further bolstered by seven years of running his own business, fostering a commercially-driven perspective. An excellent communicator, Tony prides himself on never compromising on detail.
It can be confusing to work out what exactly counts as a flyer, a leaflet, a booklet, or a brochure. So, what is the difference between flyers and leaflets? What about the difference between booklets and brochures?
In the age of digital, it may feel like all your marking activities should be online. Social media, SEO, and Pay Per Click can all be successful low-cost techniques. However, offline marketing methods still have their place and work particularly well when used in conjunction with online approaches.
Covid-19 has sent shockwaves through economies across the globe. Businesses of all sizes and in virtually every industry are having to adapt quickly to the new trading conditions they find themselves in. Small businesses are perhaps some of the most vulnerable during the pandemic as they typically have limited cash reserves.
Ever since the internet started to hit the mainstream experts have proclaimed the death of print marketing. Billed as old fashioned, costly and ineffective, promoting a business using printed materials was meant to go the way of the dinosaurs.
Although we aim to have a more paperless office, the business card is still the easiest way to share contact details. We often use digital methods for sharing contact information, but these can be quickly forgotten.
When promoting a business, there is a huge range of marketing tools to select from. With digital marketing, you can reach a wide national audience, and with printed materials, you can focus more locally. A simple marketing tool for businesses is to provide such a good service that customers recommend you.
A flyer is a relatively inexpensive, yet highly effective way to grab the attention of potential new customers. Whether you are advertising an event, launching a new product or just starting a business, a flyer can work as an immediate way to make your business stand out.
Deciding how to advertise your business can feel complex and overwhelming. From digital media to radio, there are endless opportunities to reach your audience. Depending on the content, sometimes a simple approach, such as poster advertising, can work best. Why Poster Advertising?
As Nottingham printing specialists with over 40 years experience, we’ve worked with 1000’s of small businesses. Despite the wide range of industries they operate in, one thing that they all have in common is a need to promote their businesses and the services they offer.